Hello,

I’m a writer and content strategist based out of Durham, NC. I’m a big fan of snakes, but not pickles.

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Expertise

Content strategy

  • Editorial planning

  • Customer storytelling

  • Content audits

  • Customer journeys

  • Personas

  • Information architecture

  • SEO

Brand & Messaging

  • Brand voice

  • Messaging

  • Brand guidelines

  • Tone of voice

  • Brand strategy

  • Creative concepting

  • Communications strategy

Content & Creative

  • Web, Email

  • Product content

  • UX writing

  • Blog

  • Social

  • Video

  • Scriptwriting

  • Campaigns

  • Thought leadership

Leadership & Production

  • Cross-functional leadership

  • Creative direction

  • Project management

  • Agency management

  • Vendor management

  • Event strategy

  • Content production