OHSP: Thumbs on the wheel

Michigan passed a law that banned texting while driving and wanted to communicate that news in a way that didn’t involve the usual scary car crash.

We created a lighthearted video told from the perspective of thumbs and let them share their feelings about where they need to be while driving.

I wrote the piece, cast and directed the VO, helped create props, and provided thumb styling and wardrobe. The spot was written, shot, and finalized in about two weeks.

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